Sorry but I think this is total FAIL. Don't get me wrong cause I want to build me an AMD gaymer for 24/7, but AMD as a company is recognized as a failure. Every uneducated buyer (the majority) think that Intel is so much better. So now you take a brand (ATI) which is making headway and known as a sucess, and just throw it away and slap a name on it that is thought of as a failure. I think they just devalued there graphics side of the business. I sure hope they got some money for tons of marketing to get the word out and build the brand name.
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